Shepherd Press
Brand Refresh | Style Guide | Social Media Templates
Having outgrown their existing visual identity, Shepherd Press needed a brand refresh that felt more current and approachable while remaining rooted in their core value of communicating the clarity of the gospel through simplicity. Their previous branding had begun to feel outdated and inconsistent, making it harder to connect with their audience with warmth and clarity.
Beginning with a refreshed logo and word mark, the identity was expanded to include a new brand mark for flexible use across platforms. A light, updated color palette and refined typography were intentionally kept simple and restrained, reflecting Shepherd Press’s calm, straightforward, and simple communication style. To wrap up the project, custom social media templates were created alongside a concise style guide, giving the team clear, practical guidance for confidently using the refreshed brand across their digital presence.
Working with Olivia was such a pleasure!
From the moment the project started, she was clear in her communication and very passionate about helping us improve our brand. She made the process so fun and enjoyable, and I learned so much from her work. We are so excited to use our new brand assets; she exceeded our expectations! We were all very happy with the results, and she was truly one of the easiest people to work with.
-Eylan Martinez
Explore Related Work
Discover another professional brand refresh designed to create a more polished and established presence across all touch points. Explore the updated visual identity created for Lionheart Pictures.